Welcome to our Psychology of Influence Course, where you will delve into the fascinating world of human behavior and learn how to ethically apply psychological principles to influence others effectively. This course is designed to explore the underlying factors that drive decision-making and behavior change, empowering you with the skills to persuade, negotiate, and lead with integrity. Throughout the course, you will study various theories and frameworks from social psychology, cognitive psychology, and behavioral economics. You will gain practical insights into topics such as persuasion techniques, the psychology of decision-making, principles of influence (such as reciprocity, social proof, and scarcity), and how to build and maintain trust in relationships.
Our curriculum emphasises hands-on learning through case studies, simulations, and practical exercises that allow you to apply psychological principles in real-world scenarios. Experienced instructors will guide you through interactive sessions, providing personalised feedback and coaching to help you refine your influencing skills. By the end of the course, you will be equipped with a deeper understanding of human behavior, enhanced communication skills, and the ability to ethically influence others to achieve positive outcomes. Join us to master the art of persuasion and become a more effective communicator and leader.
This course is designed for professionals across various fields who wish to understand the psychological principles behind influence and persuasion, and leverage this knowledge ethically to achieve their personal and professional goals.
In The Psychology of Influence Course, participants will explore foundational theories and practical applications of influence from social psychology and behavioral economics. Topics include persuasion techniques, principles of influence (such as reciprocity, social proof, and scarcity), and the psychology of decision-making. Through case studies, simulations, and interactive exercises, participants will develop skills in effective communication, negotiation, and leadership. Key learning outcomes include understanding cognitive biases, building trust, and applying ethical influence strategies in diverse contexts. By the end of the course, participants will be equipped with the knowledge and tools to enhance their influence, build stronger relationships, and achieve desired outcomes through persuasive communication and ethical leadership practices.
In this module, participants will explore the foundational principles of influence from a psychological perspective. They will learn about key concepts such as persuasion techniques, social proof, and cognitive biases that influence decision-making. Practical examples and case studies will illustrate how these principles are applied in everyday situations to achieve desired outcomes.
In the intermediate module, participants will delve deeper into applied influence strategies and tactics. They will examine advanced persuasion techniques, such as framing, scarcity, and authority, and how these strategies can be ethically utilised in various professional contexts. Interactive exercises and simulations will allow participants to practice applying these strategies and refine their persuasive communication skills.
The advanced module focuses on strategic influence and leadership, emphasising the role of influence in leadership positions and organisational dynamics. Participants will learn how to build and maintain credibility, inspire trust, and influence stakeholders at different levels of an organisation. Case studies of influential leaders and interactive discussions will provide insights into effective leadership communication and negotiation strategies. Participants will develop advanced skills in ethical influence to drive organisational change and achieve long-term goals.
We understand that the training environment is a critical factor in the learning process, and our conference room exemplifies our dedication to providing the ideal setting for effective training. From workshops to seminars and various training sessions, our facility in Bridgend is fully equipped to meet your training needs, offering an exceptional and conducive space for both trainers and participants.
Llynfi Enterprise Centre
Heol Ty Gwyn Industrial Esate
Maesteg
Bridgend
CF34 0BQ
At the heart of our facility, our conference room takes centre stage. It's a versatile space that can comfortably host up to 20 delegates, offering a blend of style and comfort. With cutting-edge technology, ergonomic seating, and tasteful décor, our conference room is tailored to facilitate productive and engaging training sessions.
Enterprise House
Bute Street
Cardiff
CF10 5LE
At Ascent Training Wales, we believe in providing you with more than just knowledge – we offer an educational experience that's designed to elevate your skills, your career, and your future.
Our commitment to excellence, engaging instructors, and a wide range of specialised courses makes learning with Ascent Training Wales not just effective but also enjoyable.
Whether you are looking to boost your professional development, expand your knowledge in specific areas, or simply enjoy the thrill of learning, Ascent Training Wales is your trusted partner on the path to success.
